From the day-to-day stall management, boarding needs, leasing rules, training plan, veterinarian exams, farrier visits, and marketplace, this app can manage it all and more. We all want the best for our horses so we built “The Equestrian” to be that exclusive, one-of-a-kind app you can rely upon everyday for your horse’s health and pleasure.
Visit https://play.google.com/store/apps/details?id=com.theequestrian.equestrianapp to download
I’ve been having a great time building an app around a passion that I have, horses. But why build an app for Equestrians and is there a business there? Yes there is and let me tell you why.
I grew up on a farm in Minnesota and was around all kinds of animals including horses. As a small boy, the horses where big animals that were always curious and fun to be around. Then we moved to the city and left the farm life behind. That farm and country life never left my mind and after successful career in technology I’ve been fortunate enough to bring a little of the country lifestyle back into my life. With my sons off to college, we decided to add 3 horses to our lives. Crazy?
After having these wonderful animals with us everyday of our lives for a year getting to ride them, train them and just watch them in the pastures, it kind of like the dream story you always hear. But, in owning 1,300 pound beasts, you have to manage, feed and care for them too. That costs time, money and many other people involved.
So, what does any person that has been in the software business for 25 years do? You look for an app to help manage with all that. And I found exactly nothing that I would like to use. Oh, I found some 90’s looking applications, but basically nothing. So, I started out just creating something to help me manage around my barn. But once I got going and sharing with my new equestrian friends, many of them convinced me to make it so they could use it and connect to the horses too.
After doing my research, I found the following
- Over 9.2 million horses in the United States
- 7.1 million people in the United States involved in the equine business
- 1.4 million full-time jobs
- $112.1 billion dollar eonomic impact
Sure, this is no Facebook or Snapchat startup opportunity, but who is even trying for that anymore? Sometimes looking in odd places develop great new business opportunities if you structured it right for the audience. It’s powerful and allow people to stay connected in the care and enjoyment of these wonderful horses through an app on their phones.
visit https://equestrianapp.com to see it.
More to come. Patrick
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I’ve been having a lot of fun building the UI/UX for my app called “The Equestrian”. One of the goals is to have people “Stay Connected” to their horses, each other’s or to the service providers for their horses.
This week I have been working on modeling in Groups to allow you to ask and share with others in regards to caring and enjoying their horses. Above you see the beginning of groups and then drilling down into a group and seeing the social discussion. I first spent time modeling something new, but then after reviewing many social platforms, sometimes it is just best to copy what they do best.
Visit http://www.EquestrianApp.com to sign up and be apart of the beta in early 2018.
There are a lot of management principles you can learn in an MBA class about building your startup. But the most important things about startups you really don’t learn from a book or a professor that hasn’t created a company before. I always found when creating a product that might have a competitor or two, that it is important to remember this every day.
You don’t have to be the first, just be the best!
Sometimes you can get so bogged down on features or what the competitor is doing that you will easily lose focus on that is unique to your business and or product. When I created my Mobile Business Intelligence (MobileBI) product, Atlas Insights, I have competitors like Microsoft, Tableau, IBM, Oracle and others that might have a similar product, but not quite.
It’s important to focus on the key features or services you have that make you stand out above the rest. Spend a good amount of time thinking about what the other products are missing and how your product does it best than any other competing product. In Atlas Insights, we excel at making it super easy to get your data into the app and out to your employees. Start the app and within a minute, you’ll know the performance of your entire business against your goals.
And the most important aspect where we are the BEST?! You can do it yourself and not have to hire a fleet of consultants to implement your MobileBI strategy like my competitors.