I just harvested over 600,000 tweets on the heartbeat of social.  I have been amassing a database on the presidential candidates using Plus One and using the sentiment function I created in Excel.  It over 2 hours to process all the sentiment on those records that you can see above.

I’m currently working on an interesting display of all the candidates so that you can see what social thinks of the candidates.

Stay tuned, Patrick

PS:  If you are not familiar with Plus One, think of it like Google, enter your keywords and it builds a database of social data for you to analyze in your favorite self-serve bi tool.  Makes it simple.